The Cleveland Cavaliers have had a great run this season, winning 20 straight and finishing first in the Eastern Conference and eighth in the NBA.
In fact, that run could go down as the longest of all time.
They’ve been able to do it despite their record being a bit patchy, and they’re in the playoffs for the first time since 2009.
So what changed?
A Cleveland company called The Ohio City Trading Company (OCTC), founded by the late Bill Nunn, was the catalyst for a huge surge in demand for Cleveland merchandise in recent years.
It started in 2008 when a local real estate agent started noticing the popularity of Cleveland sports teams, and the Cavs started attracting fans who would show up to a game wearing Cavs gear.
The Cavs merchandise quickly became a hot item.
So when they went on a tour to promote the team’s season ticket sales, the team began asking for people to come to Cleveland to buy Cavs merchandise.
The response was so strong that the Cavs decided to open a store in the city to sell the team merchandise.
Nunn’s business partner, Robert M. Siegel, took over as COO of the Cavaliers in 2009 and was a major force in driving the brand.
Sometime after, Siegel left to start his own business, the Cleveland Cavaliers Marketing Group (CCMG).
He sold his interest in the company to the Cavs in 2013.
CCMG began building a loyal following of fans who wanted to show their support for the Cavs by purchasing Cavs merchandise online, and by showing up at games wearing the team gear.
They even launched a Facebook page, the CCCM Fans Group, which is where fans can chat and post photos of themselves and others wearing Cavs jerseys and T-shirts.
By 2015, the Cavs were in the middle of a major push to expand to more locations.
The team had been using a new “Fan Zone” at the team arena that allowed fans to buy tickets to games and meet the team players, but CCMG was able to turn that into a full-fledged venue for fans to meet and meet fans.
They were able to get more than 50,000 fans into the arena, which eventually grew to over 500,000.
The Cavaliers have also started using more of their existing stores, such as the Cavs Merchandise Mart, to sell merchandise.
That’s where you’ll find Cavs gear and jerseys, including a number of merchandise from the team, such a hoodies, hoodies from the 2014 and 2015 NBA season.
There’s also a large selection of apparel, including sweatshirts, jackets, T-shirt, and other apparel for women and men.
They also offer a wide range of shoes, including sneakers, sneakers, socks, and more.
The new store is open 24 hours a day, 7 days a week, and offers a full line of clothing, shoes, and apparel.
And the Cavs are always going to be Clevelanders, even if they’re a bit different from most other sports teams.
The majority of fans have never attended a Cleveland game, so they’re not really fans at all.
And they’re more likely to come out to the arena to watch games than watch a Cavs game.
There are also several other Cavs sports fans who come to the store to buy merchandise.
It’s not a huge demographic, but it’s growing rapidly.
That growth has been helped along by the team owning its own arena.
In 2018, the Cavaliers acquired a 50-year lease from the city of Cleveland for the new, $1.9 billion Ohio Bank Center, which opened in October.
Cleveland has been able use that arena to expand their fan base and increase their ticket sales.
In 2020, the club expanded its brand to include merchandise and even become a member of the league.
Now, the future of the Cleveland Cavs is looking bright.
But it may not be as easy as just getting the Cleveland logo on your jersey.
The league is considering changing the logo.
According to multiple reports, the logo has become so big that teams are using the Cleveland nickname in promotional materials.
The name, Cleveland, is used as a generic name for all sports teams and is also a reference to the Cleveland Indians.
That means the team would be able to change the name if they wanted.
That change would take place during the 2020-2021 season, which would be the final year of the current name.
If the name changes, the franchise could potentially have to change its name in order to comply with the new logo.
However, if the Cleveland team changes its name, the league would likely still use the old name, so fans would be fine.
The NBA already changed the logo to the current logo, which means the new name would likely have to be changed.
What do you think?
Have you ever worn a Cleveland jersey?
Have your own photos of you wearing Cavs apparel?
Do you want to see a Cavs logo on the front